Chapter 232 The First Beautiful Movie Star
October 10th, it’s another Monday.

The environment outside is basically stable, with occasional scenery, but it is scattered and not large-scale. After all, ordinary people still have to work to earn money to eat.

The Shell Electric Factory has resumed work. The transformer workshop is bustling, but the fan workshop has only restored half of its production capacity.

It’s not because they are worried about sales, as there is more than one foreign trade company in Hong Kong. Instead, many skilled workers, and even engineers, have been poached by other small factories.

Those small factories are willing to pay more!

In the current environment, don't talk to workers about long-term employment. No matter how long it lasts, it is not as good as paying them an extra hundred or eighty yuan a month, or even thirty or fifty yuan!
The workers gathered together, chatting while working.

"Did you buy the Phoenix Daily today? I'll give you a copy of the Lotte Illustrated Edition. It's so pretty!"

"Tsk - I have a postcard from Lotte. The big star herself wishes me a happy holiday!"

"I also have 'Southland Movies', which has a lot of cover girls!"

"Southern Film", a film magazine under Shaw Brothers, was founded in 57. There are very few male stars on the cover, and the female stars are so dazzling that people feel numb when looking at them.

Especially two years ago, there was a continuous page picture, in which, in a huge studio, Uncle Run Run Shaw was sitting in front of a black Dutch RV. Around him, behind him and on the roof, there were many female and male stars standing, sitting or even lying (half-naked female stars). This was a "standard photo" that was regarded as the image promotion of "Oriental Hollywood" in Hong Kong.

This was also the golden age of Shaw Brothers, and of course the golden age of Southern Films.

At that time, Shaw Brothers' biggest competitor, International Motion Picture Industry Co., Ltd., its chairman Luk Yun-to and his wife, and more than 50 company executives died in a plane crash, and Dianmao fell apart.

The worker who started the conversation sneered:

“Magazine covers are only a small thing, this is a pictorial!
What's more, it only cost me 1 cent!
Not only do I have a newspaper, I also have a picture magazine. Who among you can get what I have?"

No one spoke anymore. How could they continue the conversation except comparing prices?

"That Phoenix newspaper is so generous? They're giving away pictorials of female stars for 1 cent a piece of paper. Isn't this a bad deal? They don't seem to be that generous."

"It's not that we don't have classes every day, and all the money we earn goes to them, right?"

Everyone burst into laughter.

Another worker said mysteriously:

"There is a banned book from Yizhou on it. I heard that desire and ethics are very exciting!"

Banned books! Desire! Ethics!

These three words immediately ignited the enthusiasm of the workers.

But the story has just begun, where is all this content?

After the exciting chat, the worker said:

"There's also a new novel, which is quite interesting. It's called Deer Memoirs."

The supervisor just came in and said:

"The Deer and the Cauldron, you illiterate!

Hi, but the novel says that the protagonist is a kid, uneducated, illiterate, grew up in a brothel in Yangzhou, and doesn't know martial arts. Yet he can make his way around the major gangs in the martial arts world, deal with the emperor and his ministers, and even go on expeditions to Yunnan, Guizhou, and the Rakshasa Kingdom, and even marry seven wives.

Oh, and he also has a female regent queen from the Rakshasa Kingdom as his lover."

The supervisor rarely urged the work to be done. Instead, he spoke like a propagandist. He felt that he was obviously much better than that illiterate kid, so why didn't he have such a good future?

Seeing the supervisor gossiping like this, a worker nearby boldly wondered:

"Can a newspaper tell so much?"

The supervisor said leisurely:
"This is the story synopsis. It's just the beginning, and it talks about a bunch of people I don't know."

The workers looked as if they had suddenly realized something:

"Hey, these newspapers are just tantalizing. They trick us into buying newspapers every day!"

"Come on, you talk like you know how to read!"

A group of people echoed and argued, but in fact, few of them could understand the newspaper, after all, most of them were illiterate.

It’s better to talk about pictorials of female stars than novels.

If it's really 1 cent, I must buy one after get off work!
……

"Oh my, this newspaper even introduces horse and dog racing? Hiss - too detailed! But the introduction is too little. Let me see, to be continued!

Shit, there's a horse race the day after tomorrow, how can anyone refer to it?"

There is no other way. There are too many horse races and it is impossible to cover only horse racing content. It is already very difficult for Phoenix Daily to report on this batch of horse races in two parts, two days before the race.

Compared with Phoenix Daily, the horse racing guides in other newspapers are just a hoax and are totally useless.

This person is obviously a horse racing enthusiast. After reading the Horse and Dog Books, he had to read the novel for entertainment.

Banned books???

Oh, it’s this one!

——It seems that he knows about it. The book banning incident a few years ago was also reported in Hong Kong. But obviously, he has not read it.

After reading this, there are:
An illiterate child? Or someone who grew up in a brothel? Let's see how he became so powerful!
Oops, that's too little.

The author is called Erming? Is this some great writer's new pen name?
This is because the author has a sophisticated writing style. Although the story style is different from the novels serialized by Jin Yong in Ming Pao, you can't really tell the difference just by looking at the beginning.

……

This is the first issue of Phoenix Daily. October 10, the sixth day of the ninth month of the lunar calendar, is a good date for opening a business.

Phoenix Daily, the inaugural edition is officially released.

In addition to the standard inaugural slogan, breaking news, entertainment gossip, horse and dog guides, the two novels are loved by not only men but women too!
Not to mention that "The Deer and the Cauldron" is a dream of counterattack tailor-made for the vast majority of middle and lower class citizens. Although "Heart Lock" is a romance novel, men also like to read it. As the introduction says, the desires and ethics in it are exciting just to think about.

The illustrated magazines given away were beautifully made, and were sold at a complete loss, being stapled together with the newspapers, just to promote the hit.

In the final analysis, it’s all about attracting traffic, and Wang Yuanchao is very good at it, spending a lot of money to give it away!
Although it may seem a bit expensive, it actually saves money compared to the promotion costs by getting a head start.

It’s only when everyone starts spending money that it starts to cost money.

Originally the pictorial wanted to find Shi Hui, since they had a good relationship, but Shi Hui said:

“The name of your newspaper is already easy for people to associate with Phoenix Pictures. If I come out again, it will be even more so.

This doesn't fit in with our previous plan, does it?

Don't let people doubt you. In spy stories, if you let people doubt you, that's the end of it.

Can I introduce you to someone else?"

plan? what's the plan?
Oh……

Wang Yuanchao said:

"What about Chen Sisi?"

Shi Hui smiled and said:

"What are you thinking? Sisi is still at the Great Wall, which is even more inappropriate! Let me introduce Lotte to you!"

Because Wang Yuanchao's job is serious and he controls the media, Shi Hui's introduction is quite detailed:

Lodi also worked in the Great Wall, but she played a small role at that time. When she filmed her first work "Peerless Beauty", she also served as the assistant to Xia Meng and Shi Hui.

Later, he switched to Shaw Brothers in 58 and met his mentor Li Hanxiang. The Heroes of the Children of the Family, starring him in 1960, became one of the most popular films in Hong Kong and Yizhou that year.

Everyone is familiar with Joey Wong’s Xiaoqian, but before that, Lydia Lo was the first generation of Xiaoqian. Her Xiaoqian was pure and elegant, and extremely beautiful.

Later, she played Lin Daiyu in "A Dream of Red Mansions" and Yu Tangchun in "Yu Tangchun". She also won the Best Actress Award at the second Golden Horse Awards in 63 for her role in "Butterfly Lovers". Her influence is quite great.

After his contract with Shaw Brothers expired, he moved to his brother's company, Dianmao. However, Dianmao suffered a plane crash and investment in the company became increasingly sparse.

Even so, this year, Lodi played all of China's "Four Beauties" - Diao Chan, Yang Guifei, Xi Shi, and Wang Zhaojun - in the film "The Lady in the Fan". Her beauty and acting skills were amazing.

Such a "classical beauty" who is famous on the screen is definitely more influential than the three princesses of the Great Wall!

It was after filming The Man in the Fan that he left Dianmao and co-founded the "Golden Eagle Film Company" with his two brothers and director Yuan Qiufeng.

Moreover, she just went to the court to file for divorce this year and raised her children alone.

It is very suitable in every aspect.

When Wang Yuanchao heard this, he felt that this was simply a female celebrity tailor-made for Phoenix Daily!
It’s just that if I ask her to help me with the pictorial, I can’t report her gossip. Hey, how much traffic would the gossip about the top female star bring…

Forget it, in order to make a good first move, Phoenix has to cooperate, and the first female star is it!

Must get it.

With Shi Hui's help, the two met happily at the Peninsula Hotel.

Lotte Bourne is inspecting the Peninsula Hotel. The main filming location of her new movie "Long Live the Wife" which is about to start shooting is the Peninsula Hotel.

Wang Yuanchao thought that it was just a set of photos and it wasn’t like he wasn’t paying.

In addition, the entire industry had experienced a six-month lull in the middle of 67, so Lotti really needed to add some heat to the newspapers to promote her upcoming film.

Although Lotte is famous for her beauty in ancient costumes, her modern look is also very fashionable. Even Wang Yuanchao, whose soul comes from decades later, likes her very much.

For example, when we first met, Lydia's dress actually looked a bit like Audrey Hepburn. I wonder if the people of Hong Kong like this style.

But Wang Yuanchao likes it.

Letty dressed like this on purpose because Shi Hui said that her friend wanted to ask her to take a set of photos and the price was negotiable. In order to promote herself, she naturally had to dress up carefully.

Wang Yuanchao keenly sensed that Lydia had a unique understanding of fashion, so he naturally changed the topic of conversation to fashion.

I just suggested this to Zhou Qibang and his wife a few days ago. After Wang Yuanchao came back, he brushed up on some current fashion knowledge in case the couple really wanted to ask for advice.

With the professional knowledge of fashion design acquired from four years of university in the previous life and his wide range of knowledge, he had a great time chatting with Letty.

He even took out a pen and paper from his briefcase and started sketching on the spot.

With that speed sketching skill, he sketched out the image of Letty in just a few strokes, and Letty was sure that it was her.

Different clothes are intuitively displayed on her body (on white paper).

If Shi Hui hadn't introduced Wang Yuanchao as the owner of a newspaper, she would have suspected that this young man was a fashion designer who had returned from further studies abroad!
(End of this chapter)